Cro Bar

Company: Paleo Eats, Bend, OR

Introduced: June

Distribution: National

Suggested Retail: $3.65 to $3.99 for a 1.75-ounce bar

Product Snapshot: Paleo Eats’ Cro Bar is a 100 percent paleo, gourmet snack bar made from organic ingredients—coconut, almonds, coconut oil, Medjool dates, raw cacao powder, milled flaxseed and Himalayan pink sea salt. Cro Bar also has a low glycemic index and no added GMOs, gluten, dairy, grains, legumes, wheat, corn or processed sugar.

This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.