Pirate’s Booty Carrot Snacks

Company: B&G Foods Inc., Parsippany, NJ

Introduced: March

Distribution: National

Suggested Retail: $3.19 for a 4-ounce bag

Product Snapshot: Pirate’s Booty Carrot Snacks are the newest non-GMO snack from Pirate Brands, a B&G Foods Inc. subsidiary. Made with real carrots and corn and loaded with vitamin A, the crispy, baked puffs are certified gluten-free and contain no trans fat, preservatives or artificial colors or flavors.

This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.