Company: Frito-Lay North America, Plano, TX
Website: www.facebook.com/Cheetos
Introduced: September 2014
Distribution: National
Suggested Retail: $3.49 for 8-oz. bag
Product Snapshot: New limited-edition Cheetos Bag of Bones will be available from Frito-Lay through Halloween. Each bag is filled with four skeleton-shaped treats: Skulls; ribcages; bones; and paws. In addition to enjoying Cheetos Bag of Bones’ white cheddar flavor, consumers can use the pieces to build their own edible skeletons.
