Crunchmaster Popped Edamame Chips

Company: TH Foods Inc., Loves Park, Ill.

Introduced: September

Distribution: National

Suggested Retail: $2.99 for 4-oz. bag

Product Snapshot: Made with pure California rice and real edamame, Crunchmaster Popped Edamame Chips from TH Foods Inc. are not an ordinary veggie chips. Every bite will remind consumers of their favorite fresh sushi restaurant. The all-natural snack chips contain 3 g. of protein per serving (18 chips) and no saturated fat. They come in two flavors: Sea Salt and Wasabi Soy. Fifteen-oz. bags of Sea Salt Popped Edamame Chips are available at Costco stores in the Southeast and will be available at Costco stores in the Northeast and Texas in early 2014.

This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.