Farm Stand Ranch Waffle Cut Chips

Company: Cape Cod, Hyannis, Mass.

Introduced: June

Distribution: National

Suggested Retail: $3.79 for 7-oz. bag

Product Snapshot: Cape Cod’s new Farm Stand Ranch Waffle Cut Chips feature a rich combination of flavors inspired by fresh, fragrant vegetable and herbs from local farm stands. Double-sliced, the waffle-cut chips are thicker than the company’s original kettle-cooked chips, so they deliver a hearty crunch. Like the company’s other potato chips, Farm Stand Ranch Waffle Cut Chips are all-natural, gluten-free, preservative-free and kettle-cooked in 100% canola oil. The new flavor joins Sea Salt and Seasoned Pepper Waffle Cut varieties.

This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.