Orville Redenbacher’s Ready-to-Eat Gourmet Popping Corn

Company: ConAgra Foods Inc., Omaha, Neb.

Introduced: June

Distribution: National

Suggested Retail: $1.29 for a 1.5-oz. bag, $2.99 for a 5-oz. bag

Product Snapshot: Packaged for easy portability, Orville Redenbacher’s Ready-to-Eat Popping Corn offers on-the-go consumers a convenient, nutritious snack anytime, anywhere. It’s made with 100% whole grains, has 0 g. trans-fat and comes in four new flavors: Sharp White Cheddar, Classic Kettle Korn, Farmhouse Cheddar and Signature BBQ.

Ingredients (Farmhouse Cheddar): Popcorn, sunflower oil, cheddar and blue cheese (cultured milk, salt, enzymes), whey, buttermilk, contains less than 2% of salt, butter powder (butter, nonfat milk, sodium caseinate, BHT [to preserve freshness]), lactic acid, natural flavors, partially hydrogenated soybean oil, citric acid, yellow 5 lake, yellow 6 lake, yellow 5, yellow 6. Contains milk.

This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.