Five Point Snacks

Company: Five Point Snacks, New York

Introduced: October 2011

Distribution: East Coast

Suggested Retail: $2.99 for an 8-oz. bag of popcorn and an 8.5-oz. bag of cheddar twists; $3.29 for a 16-oz. bag of mini pretzels; $3.49 for a 9-oz. bag of kettle chips; $3.99 for a 10-oz. bag of tortilla chips

Product Snapshot:Five Point Snacks is a new snack line designed to help U.S. veterans return to a better civilian life by donating at least 11% of its profits to organizations that support, care for and benefit veterans. The packaging employs military-themed graphics, each commemorating one of the five branches of the U.S. Armed Forces—Major Murphy’s (Kettle-cooked potato chips, Marines), Sailor Knots (mini pretzel knots, Coast Guard), Flotilla tortillas (whole grain, white corn tortilla chips, Navy), G.I. Crunches (cheddar cheese twists, Army) and Airmen popcorn (white popcorn, Air Force).

Ingredients (Sailor Knots Mini Pretzels): Soft red winter wheat flour, salt, sunflower or canola or rice oil, corn syrup, malt syrup, yeast. Contains: wheat ingredients.

This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.