Wheat Thins Crunch Stix

Company: Kraft Foods, Inc., Northfield, Ill.
Website: www.kraftfoods.com
Introduced:March
Distribution: National
Suggested Retail:

$3.49 for an 8-oz. box
Product Snapshot:TheNabiscoline of snacks now includes

Wheat Thins

Crunch Stix. Available in Chipotle Pepper and Cinnamon Kick, these toasted stick-shaped snacks deliver 11 g. of whole grains per serving and come in a snack-friendly, stand-up container for easy snacking.
Ingredients (Cinnamon Kick): Whole grain wheat flour, unbleached enriched flour (wheat flour, niacin, reduced iron, thiamine mononitrate [vitamin B1], riboflavin [vitamin B2], folic acid), soybean oil, sugar, cornstarch, malt syrup (from barley and corn), salt, invert sugar, leavening (calcium phosphate and/or baking soda), cinnamon, natural flavor, vegetable color (turmeric oleoresin, annatto extract), dried jalapeño juice.

This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.