Smartfood Popcorn Clusters

Company: PepsiCo Inc., Purchase, N.Y.
Web site:

www.onlyinawomansworld.com
Introduced: March
Distribution:National
Suggested Retail:$3.49 for a box of five, 1-oz. purse packs
Product Snapshot:

As part of its multimedia ad campaign targeting women,

Smartfoodpopcorn clusters come in single-serving size “purse packs,” and contain less than 120 calories, only 2 g. of fat and are an excellent source of fiber and calcium. They are available in Chocolate Cookie Caramel, Honey Multigrain and Cranberry Almond varieties.
Ingredients (Chocolate Cookie Caramel): Brown rice syrup, chicory root (fiber), popcorn, sugar, chocolate cookie (enriched wheat flour [wheat flour, niacin, reduced iron, thiamin mononitrate, riboflavin, folic acid], sugar, corn oil, cocoa powder, modified corn starch, molasses, salt, natural flavor), pecans, soy lecithin, calcium carbonate, natural flavors (including milk), salt. Contains: pecans, wheat, milk and soy ingredients.

This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.