General Mills' Chex cereal is partnering with seasonal icons Snoopy, Charlie Brown, and the rest of the Peanuts gang to celebrate 75 years of laughs, love, and joy from the cartoons.
Consumers can collect all five limited-edition boxes of Chex starring Peanuts characters, like Charlie Brown on Corn Chex, Snoopy on Rice Chex, and Pig Pen on Chocolate Chex. For those who buy three cereals at the same time, they can receive a limited-edition, nostalgic Chex x Peanuts Holiday Tin.
Chex x Peanuts Holiday boxes are available at retailers nationwide now starting at $5.39.
In September, General Mills brought back the Tailgate Size of its Chex Mix snacks, offered in Traditional, Cheddar, and Bold Party Blend versions. The mix includes corn and wheat Chex cereal pieces, rye chips, bagel chips, and mini breadsticks, for an SRP of $6.99.
General Mills is on the current Snack Food & Wholesale Bakery “Top 50 Snack & Bakery Companies” list. Click here to view the current “Top 50” rankings.
