Raised in chocolate and trained in finance, Mark
Edwards has evolved a family tradition into a high-growth confectionery
enterprise, working with his siblings to capitalize on high-profile connections
and artisan skills.
The Edwards family has been a part
of Pittsburgh’s
confectionery history since their great-grandparents Charlie and Oriana founded
the 96-year-old chocolate/ice cream parlor business in 1914. Today, the family-owned
and-operated company, now known as Edward Marc Chocolatier, has seen
extraordinary growth under the stewardship of fourth-generation chocolatier and
chief financial officer, Mark Edwards.
After graduating with his degree in finance from Virginia Tech, Mark moved to Washington, D.C.,
where he, his brother, Christian, and sister, Dana, all worked together
organizing events for the President and First Lady Bush. In 2006, Mark came
back to his roots in Pittsburgh
to run the family business and oversee both the Edward Marc Chocolatier and The
Milk Shake Factory (the ice cream parlor) brands.
His background in politics and
finance has offered strategic growth as Edward Marc moved from being a small regional
business to a larger national corporation. The company
recently was awarded a Department of Defense contract to open its newest retail
location inside the Pentagon, which serves the nearly 30,000 people who work
there daily.
Last year, sales jumped by 47%, with annual chocolate
output exceeding 250,000 lbs. annually. The company provides gourmet chocolates
for members of Congress, ambassadors, the State Department and the White House.
Both Edward
Marc Chocolatier, headquartered in Trafford, Pa., and The Milk Shake Factory on Pittsburgh’s South Side have been actively
involved with philanthropic efforts in the community through their One Sweet
Gesture initiative. They currently partner with The Make-A-Wish Foundation of
Western Pennsylvania, The Children’s Institute
of Pittsburgh, the
Wounded Warrior Project and the Clinton Bush Haiti Fund.
What did you think you
would be when you grew up?
Real estate mogul, the president or Santa. I always
had high expectations.
Name one or some of your favorite
movies.
“Liar Liar,” “Willy Wonka “(the original, of course)
and “Swiss Family Robinson.”
Describe your perfect dream
vacation.
An around-the-world sailing trip with just my wife.
What book are you
currently reading?“
Jesus
CEO: Using Ancient Wisdom for Visionary Leadership” by Laurie Beth Jones.
Aside from a family member, whom
would you most want to be stranded with on a deserted island?
“Survivorman’s” Les Stroud.
What's your pet peeve?
Laziness.
I'd give anything to meet:
My
great-grandchildren.
The best piece of advice that I've
gotten:
“Just keep swimming, just keep swimming!” - Dori
from “Finding Nemo” - and
“Never go to bed mad.” - George George, my grandfather.
What excites you most
about your job?
My staff.
I have the best crew that anyone could ever wish for. And the lifetime supply
of chocolate isn’t so bad either.
Generational, Government Ties
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