2023 is poised to be a year of self-expression, with bold colors and flavors influencing product development across categories, from functional offerings to indulgent treats. ADM has identified four key trend spaces capturing consumers’ desire for optimism, surprise and discovery, as well as wellness, both for themselves and the environment.
From splashes of blue to bright, vibrant colors, along with florals, exotic fruits and spices, fantastical flavors, citrus and more, ADM's 2023 flavor and color outlook spotlights opportunities and inspiration for innovation in the new year.
Trends for 2023 include:
- Bright & Light Vibe Shift
- Fierce Flavors & Saturated Shades
- Exploration of Deep Blue Skies
- Feel Good, Do Good
Read more about each trend space here.