| Candy and Guilt (How various population subsets compare in responses to the statement, “I feel guilty when I eat sweets”) | |
| Demographic/Ethnic Group | Index |
| Females | 125 |
| Boomers | 107 |
| Seniors | 106 |
| Whites | 106 |
| Asians/Pacific Islanders | 94 |
| Generation X | 91 |
| Hispanics | 91 |
| Males | 73 |
| African Americans | 72 |
| A Look at Candy Lovers (How various population subsets compare in responses to the statement, “I frequently eat sweets”) | |
| Demographic/Ethnic Group | Index |
| Females | 107 |
| Whites | 105 |
| Generation X | 102 |
| Seniors | 99 |
| Boomers | 98 |
| African Americans | 93 |
| Males | 92 |
| Asians/Pacific Islanders | 80 |
| Hispanics | 69 |
| Ranking Reese’s Lovers | |
| Demographic/Ethnic Group | Eat Reese’s |
| Generation X | 120 |
| Females | 107 |
| Whites | 105 |
| Boomers | 95 |
| Males | 92 |
| African Americans | 88 |
| Asian/Pacific Islanders | 80 |
| Seniors | 64 |
| Hispanics | 61 |
| How Snickers Fans Stack Up | |
| Demographic/Ethnic Group | Eat Snickers |
| Generation X | 116 |
| African Americans | 115 |
| Females | 103 |
| Whites | 100 |
| Males | 97 |
| Boomers | 95 |
| Hispanics | 84 |
| Seniors | 75 |
| Asian/Pacific Islanders | 65 |
| Kids’ Candy Countdown (Report eating six or more pieces of candy in the prior month) | |
| Population Subsets | Index |
| Asian Kids | 121 |
| African American Kids | 106 |
| Female Kids | 106 |
| White Kids | 99 |
| Male Kids | 94 |
| Hispanic Kids | 92 |
| Teens and Candy Moderation (How teen population subsets compare in responses to the statement, “I try not to eat too many sweets”) | |
| Population Subsets | Index |
| Asian Teens | 156 |
| White Teens | 103 |
| Female Teens | 102 |
| Hispanic Teens | 98 |
| Male Teens | 98 |
| African American teens | 82 |
