Bazooka Candy Brands kicks off the Ring Pop brand's 45th birthday celebration with the launch of the #RingPop45Contest.
The contest calls on friends and families across the country to share their own Ring Pop-inspired birthday treat on Instagram for a chance to win a $1,000 cash gift card and a year's supply of Ring Pops.
The Ring Pop Party kicks off May 2 with some of the baking industry's most recognized names showing the world their Ring Pop Birthday masterpieces. Celebrity bakers joining the fun include Food Network TV personalities; best-selling authors and shop owners of Jenna Rae Cakes; teacher, Food Network contributor, and multi published TV personality Chelsey White; viral baking sensation and public speaker Lindsey Katon; Food Network contributor and multi-published Coty Beth; and author and content creator Sheri Wilson.
Through the month of May, Ring Pop encourages fans to showcase how they are celebrating the brand's birthday by baking a birthday treat and sharing their photos on Instagram, tagging @RingPopOfficial and #RingPop45Contest. All five celebrity bakers will judge the contest with a focus on creativity, design, and passion for Ring Pop. Participants are encouraged to have fun and absolutely no professional baking skills are required.
"Ring Pop has been the ultimate party starter for years," said Rebecca Silberfarb, senior director of marketing, Bazooka Candy Brands. "With so many colors and flavors in the line, there's always a special Ring Pop to make celebrations with friends and families even better. We're excited to invite everyone to join the Ring Pop 45th Birthday Party and looking forward to seeing consumers get creative and have fun."