NADI Apple Chips are inspired by Old World Georgian methods of naturally preserving freshly harvested fruit that retain fruit’s nutrients and flavors, called chiri.
Chips are a staple salty snack. And while traditional types familiar to consumers from coast to coast continue to dominate, innovation, and select forward-thinking clean-label measures, have brought diversification and growth to the segment.
The chips segment has grown quite lively over the past year, with new product areas emerging and others, like apple chips, seeing considerable growth and maturation. Snack producers are also starting to grow beyond potatoes, offering sweet potato, beet and parsnip chips.
Potato, corn and fruit chips all see gains as snack producers seek new ingredients and processing management tactics to gain an edge in this mature, competitive segment.