Sustainability has become a major driver in the development and application of new packaging materials used in the bakery and snack market along with advances that extend shelf life.
Analysis from Frost & Sullivan indicates that changing lifestyles and consequent dependence on processed, packaged and pre-cooked foods is increasing the sales of flexible packaging. Rigid packaging is visibly giving way to flexible packaging due to the latter's lightweight, superior barrier properties and prudent use of materials.
