Packaging is designed to highlight unique properties of single-origin cocoa.
August 23, 2021
Through the new packaging, which is set to roll out in November, consumers will discover the distinctive complexities and factors of single-origin chocolate.
Though Africa supplies 70 percent of the world’s cocoa, the “statistical equivalent of 0 percent” of the world’s chocolate is produced there, says Tim McCollum, founder of Beyond Good. He's hoping to change that.