Between international markets, the vast online marketplace and the rapid emergence of new cannabis products, it can feel impossible to protect a candy brand name these days.
La Quinta Resorts and Club in La Quinta, Calif., proved ideal for this year’s Western Candy Conference, providing attendees with a spectacular backdrop for WCC’s 85th anniversary and its GENerational theme.
Ever since 1937, when movie director Frank Capra used the sweeping mountain vistas of the valley as Shangri-La in his film Lost Horizon, Ojai and its famous resort have captivated Hollywood’s movie stars and movers and shakers. This year it proved to be the setting for confectionery glitterati.