Boulder, Colo.-based candymaker finds natural sourcing a blueprint to customer loyalty.
January 24, 2017
Decades ago little Chris Mears slipped a piece of candy into his jeans and roller-bladed away. He was stopped, did his time and reformed his ways, but now he has found a way to make enjoying candy less incriminating.
Less than a year ago, it seem chocolate’s future teetered on the brink of extinction, a series of apocalyptic and man-made events dooming it to shortages and luxury pricing.
With a festive assortment of gingerbread snowmen, Mr. and Mrs. Claus and delightful penguin truffles, Moonstruck captures the holiday spirit in sweet chocolate form.
The Hershey Co. runs more ads than other candy company, and the Hershey bar has more ad support than any other candy — at least according to data just released by ECRM.
Kindergarteners from the San Antonio Boys and Girls Club got to vote on their favorite new Chocolate, Non-Chocolate and Novelty candies — and these three treats came out on top!