"What surprised me when I came in was that we needed to be even more customer focused. We have always been very brand and consumer focused and the biggest change we are making is further driving customer centricity throughout our business," Tracey Massey says.

Tracey Massey has officially been president of Mars Chocolate North America for about a year now. And she’s already changing things.

In a move that reflects the company’s strategic emphasis, McLean, Va.-based Mars, Inc., has appointed Debra Sandler as chief health and wellbeing officer, a new position in the company.