Charisse Hughes

Hughes is senior vice president and chief growth officer at Kellogg. She is an award-winning brand builder and modern marketer with 25+ years of experience driving consumer acquisition, retention and loyalty, and digital e-commerce growth. In her role at Kellogg, it is her vision to help build a winning portfolio of leading, iconic global brands and characters that inspire consumers to sit at the table.

Senior Vice President/Chief Growth Officer

Kellogg: harness three strategies to reach diverse consumers

A leader from the snack company shares advice on connecting with a multicultural public.

Charisse Hughes

June 15, 2023

A leader from the snack company shares advice on connecting with a multicultural public.

This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.

Charisse Hughes

ARTICLES

Kellogg: harness three strategies to reach diverse consumers

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