A handful of prevailing trends are at work across today’s snack and baking industry to help drive sales forward for foodservice operators, ranging from grain and flavor diversity to an increased focus on health and wellness.
The brand-new Enjoy Life Foods bakery, located in Jeffersonville, IN, is a sight to behold. After acquiring Enjoy Life in 2015, Mondelez International showed its commitment to growing the brand by investing in construction of the state-of-the-art bakery, thereby giving the allergen-free brand the resources and positioning it needs to significantly grow its global presence.
At its core, eating quality seals the deal on the repeat purchase of a snack. Those of us in the industry might rank a snack’s hedonistic level—the level of pleasure consumption delivers. Snacks can also face organoleptic scrutiny, determining its positive (or negative) interactions with our senses.
In a food culture that increasingly prizes clean label, fresh flavors and nutritional benefits, companies working in the freezer case need to integrate selective strategic innovations while holding true to the convenience and quality shoppers have come to expect in classic, category-leading frozen snacks and appetizers.
Carefully considered products all have a sweet spot, that central nexus where everything comes together for a strong hit into the outfield—and for particularly astute product-development teams, the occasional home run.
Bread is the largest category in the baking industry, and as such, faces continual challenges related to incremental growth. While legacy brands continue to perform well, the fresh bread, bagel and English muffin categories remained largely flat to slightly down over the past year.
One momentous evening in 2011, amidst the verdant hills of Italy’s Tuscany region, as Jerry M. Bello, Jr. and his wife Shannon sat down for a meal at a traditional osteria while on vacation, inspiration struck.