New and different flavors, portions and sizes styled for families on the go, and a mix of healthier ingredients including more protein are front and center for manufacturers of frozen breakfast products like pancakes, waffles and French toast.
Dunkin’ Donuts’ new Brown Sugar Chipotle Bacon Breakfast Sandwich features the brand’s newest take on seasoned bacon, following such recent offerings as Sweet Black Pepper Bacon and Maple Sugar Bacon
Geefree's gluten-free puff pastry wraps around a combination of sausage, scrambled eggs, and cheddar cheese - all of the flavor, and none of the gluten.
The frozen breakfast category, anchored by waffles, pancakes and French toast, has produced its share of picks and pans over the past year, largely dominated by a handful of big-dollar items with little variation in sales.