Breakfast Products

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71% of consumers are trying to eat more protein in their diets, and the new cereal has 8 g of protein per serving.

OREO Puffs is reportedly a combination of crunchy, chocolate cereal puffs and mini marshmallows, made with real OREO cookie wafers.

Premier Protein Frozen Protein Waffles, Chocolate Chip Protein Waffles, and Mini Protein Pancakes are available now at select nationwide retailers, including Walmart.

The festive breakfast treat, featuring white chocolate and peppermint flavors, is intended to be enjoyed with cold dairy milk.

General Mills is celebrating the holiday season with new and returning products to make every gathering a little merrier. 

Chex x Peanuts Holiday boxes are available at retailers nationwide now starting at $5.39. 

The owner of Nana's Chicken & Waffles and Food Network personality will launch a waffle mix under her "Kooking with Kelli" brand.

The new seasonal stack includes four buttermilk pancakes loaded with bacon and topped with maple glaze, diced bacon, a bacon strip and whipped topping. 

Holidays have arrived at First Watch, as the breakfast, brunch, and lunch concept has launched its limited-time seasonal menu.

The toaster pastry features a cacao dough and a marshmallow filling.