The new offerings from Kool-Aid and Warheads Rock Candy Sticks will be available in seasonal two-packs with a holiday design, along with Warheads Countdown Calendar and Hilco’s peppermint spoons.
Atkins has introduced a new creative campaign, "Atkins Way," an embodiment of the brand's new emotional brand positioning, along with a series of new product offerings.
Gaming and gummy fans can now purchase four limited-edition collectible Trolli Sour Brite Crawler packs, inspired by World of Warcraft, Diablo IV, Sea of Thieves, and The Elder Scrolls Online.