General Mills'Old El Paso brand is launching the first-ever Birria Taco Kit, a brand-new Breakfast Taco Kit, and an expanded Carb Advantage lineup.
Birria—a slow-stewed dish featuring tender beef simmered in an aromatic blend of spices, served with a rich, flavorful broth for dipping— has taken over menus, social feeds, and home kitchens alike. With more than one million Instagram post hashtags featuring “birria,” the new Old El Paso Birria Taco Kit brings the savory flavors of birria to any night of the week, with a shorter prep time and less hassle in the kitchen. Each kit includes 10 soft tortillas, Old El Paso’s signature Tex-Mex seasoning, and a smoky, creamy chipotle sauce to drizzle on top. Consumers can add their choice of meat and toppings for a restaurant-worthy birria experience made simple.