This holiday season, Cheetos, one of the flagship brands from PepsiCo’s Frito-Lay division, will be the star of the show at theater concession stands, as it brings its famous dangerously cheesy flavor to everyone’s favorite movie snack.
Chromatic Technologies Inc. (CTI) expands its photochromic (light-sensitive) ink capability throughout Mexico with a Cheetos-exclusive promotion: Where is Chester? wherein the brand hides Chester from its bags.
