More than 8 out of 10 consumers plan to stay home for Memorial Day, and snacks will be central to 'new normal,' according to latest U.S. Snack Index
May 21, 2020
As Memorial Day—the unofficial kickoff to summer—approaches, the majority of Americans (86 percent) anticipate their summers will be different compared to last year in light of the COVID-19 pandemic.
PeaTos challenges industry giant with the launch of BetterSnacks.com
May 19, 2020
As at-home food consumption grows and consumer reliance on e-commerce remains high, recently Pepsico subsidiary Frito-Lay launched their new direct-to-consumer (D2C) website Snacks.com where consumers can shop over 100 of Frito-Lay’s snack foods which will be sent straight to their homes.
With the upcoming release of Dreamworks Trolls World Tour, Lay’s Poppables bags are getting a makeover that’s as eye-catching as Lady Glitter Sparkles.
PepsiCo executives and fellow entrepreneurs to hear rapid-fire business pitches and choose three winners immediately on-site
March 4, 2020
Frito-Lay has unveiled the 10 finalists in its inaugural WomanMade Expo West Challenge, in which female entrepreneurs will pitch their business plans in a live, rapid-fire format to industry experts for a chance to win from $100,000 in business grants.
When fans tune into Season 18 of NBC's "The Voice" this spring to discover the newest talent to hit the stage, they'll also discover an assortment of new chip flavors from the Lay's brand.
This year at Natural Products Expo West in Anaheim, for the first time ever, Frito-Lay will introduce the 2020 WomanMade Expo West Challenge, in which 10 female entrepreneurs will pitch their business plans in a live, rapid-fire format to Frito-Lay leaders and industry experts for a chance to win $100,000 in business grants immediately on-site on Friday, March 6.
Frito-Lay recently released its Snack Index, which found that 90 percent of respondents think a Super Bowl spread isn't complete without snacks or dips.
Chip lovers and basketball fans finally get a taste of what’s been cooking with Ruffles and six-time NBA All-Star, Anthony Davis’ groundbreaking endorsement deal, The Chip Deal.