Campaign includes product discount, printable activities.
February 1, 2021
Yowie Group has launched “Spread Love with Yowie,” a Valentine’s Day campaign featuring special Valentine’s Day discounts, free activities, DIY craft ideas and more.
Throughout the holiday season, Yowie will offer special gifts, free activities for families, and discounts on their beloved surprise-inside chocolate eggs.
Yowie began coordinating with hospitals and shelters in early May to donate their products, including surprise-inside chocolate eggs, gummies and bites.
Non-GMO gummies available at select Walmart stores.
October 9, 2019
Yowie Group has launched a new line of surprise-inside gummies in select Walmart stores, marking the first time the company has launched a gummy product.
Percentage of proceeds from surprise-inside chocolate sales to support conservation efforts.
September 4, 2019
The Wildlife Conservation Society's efforts align with one of Yowie Group’s core missions to encourage parents to start a conversation with their kids about the environment.
From Cracker Jacks to cereal boxes, packaging sweets with a surprise is not a new concept, here or abroad. However, pairing candy with a toy or another surprise hasn’t always been met with easy success in the United States.