American Licorice Company is bringing the holiday cheer with festive new product launches and special-edition seasonal packaging from Sour Punch and Red Vines.
Platform gives candy company insights into key performance drivers.
June 16, 2021
American Licorice Company is leveraging AnswerRocket’s augmented analytics platform for data discovery and automated analysis of its syndicated market data from IRI and SPINS.
The boxes, which can be ordered online and safely sent to loved ones during social distancing, feature candy from all the companies as well as non-candy items.
Since trick-or-treating is likely to look different this year, American Licorice Co. partnered with Jelly Belly Candy Co., Goetze’s Candy Co. and Spangler Candy Co. to present the Boo Box, a unique at-home experience.