When I arrived at my early morning media appointment with Mars Chocolate North America Wednesday during the Sweets and Snacks Expo,* I was expecting the usual — a look at the company’s new products, followed by a discussion about said products, followed by them handing me a glorious bag of samples filled with said products (preferably with M&M’s characters on it). And while we did eventually get to all that, we didn’t start there.
In Thomas Wolfe’s novel, You Can't Go Home Again, the central character, George Webber, exclaims, “You can't go back home to your family, back home to your childhood ...
As part of its continued efforts to go green, Mars will unveil a new solar garden for its Ethel M Chocolate factory in Henderson, Nev., tomorrow. At a press conference and ribbon-cutting ceremony scheduled for Thursday morning, Mars Chocolate North American and Ethel M will unwrap a new solar garden that generates enough energy to power the Henderson factory during peak hours.
Mars Saudi Arabia is making a big investment in Saudi Arabia — at least $60 million, to be exact. Mars is breaking ground on a new, state-of-the-art manufacturing facility in King Abdullah Economic City, Saudi Arabia, with an initial investment and with an additional $150 million planned over the next 10 years.