New merchandising offerings, best-in-class product awards, high-profile speakers and a substantial international presence were some of the major drivers behind a 10% spike in 2013 expo attendance, says the National Confectioners Association.
A new smartphone app for the National Confectioners Association show makes the Sweets & Snacks Expo an interactive experience for attendees, providing more convenience and a comprehensive way to navigate the three-day event, receiving and using industry information before, during and after the show.
