Wafer trends | Snack Food & Wholesale Bakery

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State of the Industry

State of the Candy Industry 2021: Chocolate bar sales are up overall compared to pre-pandemic levels

New innovations, consumers seeking comfort help propel sales.

Crystal Lindell

July 21, 2021

According to the latest data from IRI, a Chicago-based research firm, the chocolate bar category is doing well overall.

This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.

Items Tagged with 'Wafer trends'

ARTICLES

State of the Candy Industry 2021: Chocolate bar sales are up overall compared to pre-pandemic levels

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