Brand licensing | Snack Food & Wholesale Bakery

Items Tagged with 'Brand licensing'

ARTICLES

Big League Chew teams up with New Era on line of baseball caps

Caps represent MLB teams, brand’s signature flavors.

April 11, 2022

Big League Chew has teamed up with New Era Cap, LLC to bring fans a line of fitted baseball caps representing Major League Baseball teams and the brand’s signature flavors.

Mars Wrigley taps Brand Central to expand licensing opportunities

Company aims to expand into new food, beverage, merchandise categories.

August 25, 2021

Brand Central will extend the Mars Wrigley brand portfolio across food and beverage categories, merchandise partnerships, and collaborations with leading lifestyle brands.

Confectionery Conversations_Clark Taylor

Podcast and Transcript

PODCAST: CandyRific’s Clark Taylor shares insights into candy licensing agreements

Candy Industry Editor Crystal Lindell talks with Taylor about navigating licensing during the pandemic, predicting trends, and the Hilco acquisition in latest Confectionery Conversations Podcast episode.

Crystal Lindell

May 27, 2021

This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.

Items Tagged with 'Brand licensing'

ARTICLES

Big League Chew teams up with New Era on line of baseball caps

Mars Wrigley taps Brand Central to expand licensing opportunities

PODCAST: CandyRific’s Clark Taylor shares insights into candy licensing agreements

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