Items Tagged with 'Social media marketing'

With 90 percent of consumers aware of brand pages and accounts on social media — and only 10 percent who say they avoid brands’ social media pages — the opportunity for consumer engagement is huge.

Kinder Bueno is celebrating #NationalSelfieDay on Monday, June 21 by introducing buenobot by Kinder Bueno, a celebrity-inspired Instagram filter to help consumers feel like stars in their daily lives.

When Mars Wrigley Confectionery U.S. sought to update an earlier survey conducted by the company on consumer behavior, it did so to see “how Millennials and Baby Boomers experience treats, the role of social media in treating and more.”