The brand is bringing back its initiative awarding grants to promising business leaders.

Famous Amos, in partnership with the National Black Chamber of Commerce, has launched the second cycle of the Famous Amos Ingredients for Success Entrepreneurs Initiative.

Famous Amos, in partnership with the National Black Chamber of Commerce, has announced the second cycle of the Famous Amos Ingredients for Success Entrepreneurs Initiative, a grant and mentorship program that aims to provide the necessary tools and resources to help Black business owners thrive.