New offering measures influencer marketing impact on in-store CPG retail sales
August 7, 2019
IZEA Worldwide, Inc. (NASDAQ: IZEA), operator of IZEAx, the premier online marketplace connecting brands and publishers with influential content creators, has announced it is joining forces with IRI to launch InfluenceImpact, a new offering that allows IZEA clients to measure the impact of influencer marketing on retail sales.
