According to new research on snacking motivations from Mintel, consumers are most likely to enjoy popcorn while watching TV or a movie at home (62 percent). But convenience is the name of the game.
Chips are a staple salty snack. And while traditional types familiar to consumers from coast to coast continue to dominate, innovation, and select forward-thinking clean-label measures, have brought diversification and growth to the segment.
When it comes to pizza, consumers aren't lukewarm: Those who like it are committed to their favorite convenient meal. According to Mintel's latest U.S. pizza market report, more than one-third of consumers who purchase frozen pizza from their local grocery store do so two or three times a month or more.
With health and wellness trends leading the way across the food industry, how does a sweet and indulgent category like dessert fare? Apparently, consumers aren’t quite ready to let go of their beloved desserts.
While many snack categories find themselves reassessing and reformulating amidst healthy eating trends, the snack and nut mix category benefits from being seen as an intrinsically healthy choice.
According to Maru/Matchbox, Toronto, sustainable products that were once considered premium are being pushed into the mainstream as consumers become more invested in the environmental and humanitarian implications of their food choices.
In a retail landscape that demands that snacks and baked goods have it all—great taste, affordable pricing, innovative flavors, recognizable ingredients and boosted nutrition—one category in particular is rising to the challenge: cookies.