Some snack categories today are tough to crack. According to data from IRI, Chicago, dollar sales in the crackers category during the 52 weeks ending September 4, 2016 rose 0.98 percent to reach $7.4 billion.

China is going nuts over Three Squirrels. For those unfamiliar with this Chinese snack brand, it was launched in 2012, and by 2015 it was taking in sales of $370 million.

Plocky’s Fine Snacks, the maker of America’s tastiest new, healthy snack food, PrOTATO CRISPS, announced that they will be showcasing their nutritious snack at The Winter Fancy Food Show on January 22-24, 2017 at the Moscone Center in San Francisco.

Frontier Snacks introduced two new flavors to its line of bites: Pumpkin Seed Apple Vanilla Bean and Cashew Cranberry Orange.

Better-for-you snack brand, Boulder Canyon Authentic Foods, pushes the envelope of inventive snack food creation forward this week with the introduction of three new delicious gluten-free, snack crisps made with an array of wholesome ingredients, including lentils, peas, carrots, quinoa, amaranth and other ancient grains. 

These sea-salt flavored chips are made with no artificial preservatives or fillers and are non-GMO.

Cheez Doodles, the fun, irreverent cheese-flavored snack, has been an east coast favorite since its debut in the 1950’s. Now, Wise Foods is expanding the appeal with new flavors, product innovation, and a complete refresh of its packaging.

This year, the Utz holiday snack offerings include legendary, melt-in-your-mouth White Cheddar Cheese Snowballs; delicately baked, bite-sized Holiday Shaped Pretzels; and the always popular Chocolate Covered Specials Pretzels.