Cheetos. Lay's. Ruffles. Doritos. These are the brands so familiar to nearly every American. They read off like a list of celebrities. They're household words. And they instantly convey a flavor profile, an aroma, a signature texture-likely even childhood memories.

In its latest report, market research firm Packaged Facts projects the salty snacks market to exceed $29 billion in 2022. As of last year, retail sales were estimated at $24 billion.

Cheese lovers, say “Cheez!” Top hats off to those who started petitions, created online groups, and wrote snail mail letters asking Planters to bring back their favorite cheesy snack.

ParmCrisps, the maker of award-winning, artisan crafted crisps made from 100 percent cheese, has refreshed the brand and its packaging, boosting it into a “snack-forward” positioning.

Oberto is once again expanding their product portfolio, launching the category’s first-ever Pulled Pork Jerky.

Gourmet meat snacks brand Country Archer Jerky Co. is pumping up the protein bar aisle and revolutionizing the way people can get their collagen fix with the launch of new Cayenne Beef Bars, Herb Citrus Turkey Bars and Sweet BBQ Pork Bars.

Nashville is to thank for of one of America’s trendiest most popular creations, Hot Chicken. And now for the first time ever, Pringles is bringing Nashville to the rest of America in crisp form with the launch of Pringles Nashville Hot Chicken Flavor.  

Popcornopolis, the family-owned and operated gourmet popcorn company, will offer some of their most popular popcorn flavors in special edition patriotic product packaging for summer that will include the company’s iconic cones in red, white and blue. 

The Tyson Crispitos brand of filled tortillas is getting a new look.