The cracker market, like many other snack segments, is in an evolutionary state. If you ask Craig Lieberman, president and founder of Denver-based 34 Degrees, changes in the category span “from the types and styles of crackers to the location and placement of crackers in the store.”

The chips segment has grown quite lively over the past year, with new product areas emerging and others, like apple chips, seeing considerable growth and maturation. Snack producers are also starting to grow beyond potatoes, offering sweet potato, beet and parsnip chips.

The Original Cannoli Chips was one of 45 new confectionery and snack products innovation and packaging among hundreds of other new products.

Farmer’s Pantry Meal Snacks were developed with proprietary natural spices and a proprietary slow cooking method for the beef, chicken and turkey, blended together with slow roasted, hearty and crunchy vegetables in a double-pouched bag.

Rhythm Superfoods has launched a nationwide snack made from thinly sliced beets. 

Pepperidge Farm now offers a new line of crackers prepared with non-GMO ingredients.

La Panzanella has launched a new line of specialty, bite-size crackers in three flavors. 

Snack Factory, maker of Pretzel Crisps and a Snyder’s-Lance brand, has reimagined the tortilla with the introduction of Snack Factory Tortilla Chips.

Did you miss the new products, ingredients and equipment posted on Snackandbakery.com this week? If so, check them out now.

Boulder Canyon Authentic Foods has launched three uniquely-flavored kettle-cooked potato chips: Olive Oil Red Chili, Olive Oil Sweet Vinegar and Coconut Oil Pineapple Habanero.