Frito-Lay celebrates soccer fans with limited-time Lay’s Abobadas, Lay’s Bacon Wrapped Jalapeño Popper, and Lay’s Wavy Carnitas Street Tacos varieties inspired by FIFA World Cup teams, and the launch of the Pass the Ball Challenge.

East meets West for a co-branded innovation, available online beginning this fall.

The Americanized Asian line of sauces, snacks and more will debut its Vietnamese Pho inspired Asian Tang potato crisps at HomeGoods stores throughout the country this October.

PepsiCo returned to the NACS Show to demonstrate how its product innovations, portfolio, data capabilities, and commitment to social responsibility come together to fuel customer growth.

Tasty Thins have 2-3x more crisps per serving and make it easy for people to eat more veggies.

Chips combine Boulder Canyon's flagship kettle chips made with avocado oil with Yellowbird's best-selling Habanero Condiment.

Chips balance buffalo flavor with bleu cheese.

The brand is debuting new flavors and also bringing back a fan favorite, Fritos BBQ.

Upcycled fruit snack brand announces new sweet and salty combination.

The new veggie-based twist on BBQ potato chips include a crispy, crunchy air-dried carrot tossed in extra virgin olive oil and a bold, smoky barbecue seasoning.