Despite flat sales, bright spots of growth in frozen appetizers and snacks help point toward the next generation of products that will breathe new life into the category.
While changes related to flavor, format, ingredients and convenience step front-and-center in new product releases, much of the snack industry continues to thrive on tried-and-true classics.
Snack manufacturers are giving the humble cracker a makeover - launching new flavors, formats, textures and functionality—as consumers demand more from these snack staples.
Tortilla versatility, better-for-you ingredients and on-trend flavors continue to attract consumers looking for bread replacements and healthier eating options.
Despite growing demand for healthier snacks, consumers continue to turn to a perennial favorite - the snack cake - when seeking an indulgent and flavorful treat.