IT’SUGAR has announced the opening of its new 2,500-square-foot candy store in the Tulsa Premium Outlets in Jenks, Oklahoma.

We recently connected with Shalini Stansberry, vice president marketing, Kinder Snacking at Ferrero, about the brand's new product launches.

Edmonson will be a member of Hilco's executive team, managing the company’s key accounts, national sales team, and regional sales.

Food, including confectionery and chocolate, is the number 1 driver of cross category purchase and second most purchased category overall.

The recalled confectionary Items were distributed nationwide in retail stores and to wholesale, including Walmart, HyVee, Target, and Dollar General stores.

A playful, pink gumball, Gumble embodies the core values of IT'SUGAR with an irreverent, fun-loving spirit. 

Internationally renowned chocolate company to open its seventh chocolate salon in Florida.

The Squishi and scented products feature Sour Patch Kids, Oreo, and Swedish Fish.

The first 25 fans to find the venue get a glow-in-the-dark 5 gum pack that doubles as their ticket.

The brand appoints VP of sales, public relations, engagement, operational sustainability and innovation, and human resources.