Apparently, Republicans like M&M’s Peanut Butter, while Democrats prefer theirM&M’S with almonds, but everybody loves a Butterfinger. The data looks at Democrats and Republicans and divides each of them into two categories: low voter turnout and high voter turnout, meaning those who are not likely to vote or those who are likely to vote.
“The ‘secret’ to our success is taste; we are acknowledged as having the best tasting sugar-free [candy] available in the marketplace,” says Mark Sesler,of Russell Stover.
UK market research group projects growth for all categories, with chocolate leading the way
October 30, 2013
In its The Future of the Confectionery Market in India to 2017 report, Canadean, a UK-based market research group, predicts the Indian confectionery sector will post strong double-digit compound annual growth rates (CAGR) for both value and volume — 18.2% and 14.5% respectively — between 2012-2017. The category is the expected to be the third fastest growing segment of the 15 food sectors monitored by Canadean in the country, but will remain as the fourth largest market sector.
Adult consumers looking for products that satisfy taste and health needs
September 18, 2013
The fact that more and more Americans eat smaller portions of food more frequently throughout the day — otherwise known as snacking —has been well documented. The type of snacks American are consuming, however, appears to be changing.