The 167-year-old company is approaching its 60th year of ownership by the Nelson family, and Robert A. Nelson, who recently received Candy Industry's 75th Kettle Award, has been part of its leadership for three decades.
Davis will drive growth in the natural foods, beverage and confectionery markets, as Vivify now offers non-GMO syrups, solids, maltodextrins, proteins and flours.
Candy manufacturers have offered more products containing 200 calories or fewer and with front-of-pack calorie labels, as outlined in a new report from Partnership for a Healthier America and the NCA.