Looks like Seattle Seahawks running back Marshawn Lynch has finally reached the pot of gold at the rainbow’s end. And winning the Super Bowl is no longer his only motivation for scoring touchdowns. Skittles has agreed to a formal deal with the player in honor of his renowned love for the candy dating back to his middle school years.
With an all-new European Confectionery Pavilion, an upgraded mobile app, more space for exhibitors, and speakers from Zappos, ESPN and NBC, the annual show is sure to be sweet.
Harris represented the U.S. as one of 11 contestants, each representing a different country at the Ladies’ World Pastry Championship in Rimini, Italy, Jan. 18-20.
The endless number of games and applications, along with clothing lines, that use “candy” in their titles could have to either change their product name or remove it from sales altogether.