For 60 years, Peeps have been an iconic Easter confection, showing up in the baskets and plastic eggs of children everywhere. However, Just Born, the brand’s owner, wants to remind consumers that Peeps can be eaten and used all year long.
Marich’s new spring collection includes Spring Shortbread, hand-baked shortbread cookies in a trio of creamy strawberry, tangy tangerine and zesty lemon white chocolate.