It’s hard to believe that this week — yesterday, to be exact — marks my one-year anniversary as a full employee of Candy Industry Magazine. And what a year it has been.
ECRM’s upcoming Candy Planning: Everyday & Summer Seasonal EPPS is just the place to find out what treats and trends will be hot over the next year, and Candy Industry can’t wait to see the products debuting at the show!
ECRM events bring together confectioners and candy buyers for meetings that resemble speed dating, since they have just 10 or 20 minutes at each appointment.
Candy manufacturers and sellers have a tough audience in grocery, convenience and other retail buyers, but the true test comes from an even more discerning crowd: Children.
With spring around the corner, it may be difficult to think about Halloween and Christmas 2017, but it’s already time to start planning seasonal merchandise. The upcoming Candy Planning: Christmas & Halloween EPPS is just the place to find out what treats and trends will be hot this holiday season.
No Everyday & Summer Seasonal event would be complete without the Buyer’s Choice Awards, sponsored by Candy Industry Magazine and ECRM. Participating candy companies submitted new products for retail buyers to taste. The buyers also voted for their favorite in each of three categories: Chocolate, Non-Chocolate and Novelty.
Fortunately, the participating sellers, buyers and I won’t be the only people to benefit from the three-day ECRM show. At the end of the event, 300 boxes of unspoken-for candy were donated to Boo at the Zoo, an annual fundraiser hosted by the Children’s Hospital of New Orleans and the nearby Audubon Zoo.
The event featured kids from the Jacksonville Boys and Girls Club, who not only got to try lots of candy, but also got to see what it’s like to be a candy buyer.