Candy Industryrecently spoke to Dan Cutchin, vice president of marketing at Ferrero North America, about Tic Tac’s recent innovations, the role pack size played in serving consumers’ shifting needs, and the brand’s trip to space.
The Tic Tac brand is joining forces with global audio streaming service Spotify to offer Hear For It, a unique event series that employs Spotify's streaming intelligence to target listeners and consumers who exemplify the fun and refreshing personality of the Tic Tac brand.
Ferrero Group and its affiliate, Ferrara Candy Co., won big at the 2019 Product of the Year Awards, sweeping the confectionery categories and one snack category.